Kylian Mbappe seeks intellectual property right for folded arm celebration

Paris Saint-Germain forward Kylian Mbappe, is reportedly seeking intellectual property rights for his signature celebration.

Mbappe who is known for folding his arms and hunching his shoulders when celebrating goals, aims to legally establish this gesture and his name as his intellectual property.

According to reports, Mbappe intends to protect the profile picture of his celebration and the name ‘Mbappe’ in the 27 countries of the European Union.

This move would require any products or branding using his celebration or name to obtain permission from Mbappe or potentially pay him for their use.

This strategy is becoming increasingly common among major football stars.

Recall Mbappe already has phrases like ‘Football has changed’ and ‘Don’t talk to me about age’ protected as his intellectual property.

Other players like Vinicius Junior, Cristiano Ronaldo, and Lionel Messi have also taken similar steps to protect their brand.

By seeking brand protection, Mbappe aims to ensure that his celebration and name are used appropriately and that he can benefit from any commercial use of his intellectual property.